Slash

Slash is a fintech startup focused on providing tailored banking solutions for high-spend verticals like ticket resellers and performance marketers. Their platform offers features like 2% cashback, unlimited virtual cards, and free wires, designed specifically for entrepreneurs who need more than generic banking services.

With plans to expand beyond outbound sales and referrals, Slash needed a website that could support broader marketing efforts, inspire trust, and reflect their edge as a high-performance fintech brand. Their initial input called for a hard identity — more Porsche than pastel SaaS.

We delivered a sleek, performance-optimized website built on Next.js and Sanity CMS, emphasizing clarity, trust, and strategic positioning. Strong typography, minimal layouts, and bold minimalistic visuals reinforced Slash's no-nonsense approach. Each section of the site speaks directly to the needs of its niche users, from inventory-matching tools to ad spend optimization.

The new digital presence is more than a facelift — it is a growth platform. It supports Slash's ambitious plans to scale its marketing efforts, launch campaigns, and expand its reach into new verticals. The site is designed to convert visitors into customers, with clear calls to action and a user-friendly experience that guides entrepreneurs through the onboarding process.

Our work with Slash coincided with the fastest growth phase in the company's history. Since the redesign, Slash has grown from $10 million to $250 million in annualized revenue, surpassed $30 billion in annualized payment volume, and in 2026 reached unicorn status with a $100 million Series C led by Ribbit Capital at a $1.4 billion valuation. Our engagement concluded in early 2026, with a complete brand and design system in place for the team to build on.